Volubilis
Where curious minds meet
Volubilis redefines the traditional coworking space by creating a collaborative environment that blends inspiration and practicality, merging a modern, highly functional interior with the building’s rich history. A harmonious combination of creativity and comfort, making you feel immediately at home.
We translated Volubilis’s spirited approach into an identity that captures and expresses their unique sense of community-building.
Services include: brand analysis — naming — brand identity — brand strategy — brand deployment — design — art direction — tone of voice — content strategy — communication — technology — ux/ui
Upon entering Volubilis for the first time, every corner of the building seemed to hold a story waiting to be uncovered. Once home to an antique store and residence to various inspirational figures, the space is infused with a rich tapestry of tales. This treasure trove of stories became the foundation for Volubilis’ distinctive branding.
The building’s legacy of creativity and character continues to shape its current design and atmosphere. The branding reflects this ongoing dialogue between its rich ornamental past and its contemporary vision for the future.
Where connections fuel creativity
We crafted a visual world that seamlessly aligns with Going East’s architectural vision for the space. Rich hues, textures, techniques, and intricate details are present throughout both building and communication materials.
All parts of the identity are deeply interconnected, whether it be visually, historically, emotionally or contextually. A web of fun facts, tales, stories, and legends infuses Volubilis with its unique and distinctive personality.
Photography by Mr. Henry and Jesus Chacon